Luxury Daily
World’s leading luxury business publication
March 24, 2019
  1. Day's wrap: Tiffany, Rent the Runway, Wheels Up, World Water Day, Bremont and Artemest
  2. Asian millionaires looking to spend on travel, hard luxury goods
  3. Bleu de Chanel dives deep with new campaign
  4. El Palacio de Hierro strengthens Mexico City standing, revamps flagship
  5. Luxury online retail market to reach $41.8B by 2019: report
  6. Burberry uses Snapchat to share video and capture consumers' attention
  7. Emotions drive purchase decisions, not logic: Forrester
  8. Current retail technology and consumer behavior not yet in sync: report
  9. Dior taps WeChat’s direct-to-consumer potential in social selling effort
  10. Financially-confident consumers to spend on travel, auto in 2013: report
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Research

Retailers’ mobile marketing budgets jump as silos tumble

March 7, 2016

Value Retail promotional image Value Retail promotional image

 

By Chantal Tode

Hoping to better take advantage of mobile’s influence on in-store and online sales, 39 percent of retailers plan to allocate 50 percent or more of their marketing budget to mobile in 2016, according to a new report from RetailMeNot.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Day's wrap: Tiffany, Rent the Runway, Wheels Up, World Water Day, Bremont and Artemest
  2. Asian millionaires looking to spend on travel, hard luxury goods
  3. Bleu de Chanel dives deep with new campaign
  4. El Palacio de Hierro strengthens Mexico City standing, revamps flagship
  5. Luxury online retail market to reach $41.8B by 2019: report
  6. Burberry uses Snapchat to share video and capture consumers' attention
  7. Emotions drive purchase decisions, not logic: Forrester
  8. Current retail technology and consumer behavior not yet in sync: report
  9. Dior taps WeChat’s direct-to-consumer potential in social selling effort
  10. Financially-confident consumers to spend on travel, auto in 2013: report
VIDEOS
More Videos

MORE IN Research
Asian millionaires looking to spend on travel, hard luxury goods
High-end watchmakers leaving untapped omnichannel opportunities
Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders
Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders
Smartwatches driving timepiece growth in US
Gucci’s UK search volume up as brand cultivates millennial loyalty



RECENT ARTICLES
Day’s wrap: Tiffany, Rent the Runway, Wheels Up, World Water Day, Bremont and Artemest
Bremont named official luxury watch partner to British Armed Forces
Luxury brands aim to mobilize consumers for World Water Day

Tiffany records 7pc growth for 2018, despite Q4 softening
Wheels Up positions itself for partnerships with appointment
Artemest brings bespoke touches to wedding registry