Retail
March 19, 2019
Balmain is one of the luxury brands partnering with Facebook on virtual reality. Image credit: Balmain
By Sarah Ramirez
With almost a third of consumers preferring to see and interact with products in-person rather than shop online, brands have opportunities to reinvent retail experiences.
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","iv":"804cd97593d406afa8d5d147f826e9e3","s":"796e991457c437dd"}
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