Retail
March 19, 2019
Balmain is one of the luxury brands partnering with Facebook on virtual reality. Image credit: Balmain
By Sarah Ramirez
With almost a third of consumers preferring to see and interact with products in-person rather than shop online, brands have opportunities to reinvent retail experiences.
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","iv":"cfa869fd0d604e3f4c24ac758ebbc41e","s":"d8e74b5e08522275"}
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