Research
June 4, 2015
Longchamp Le Pliage customization promotional image
By Joe McCarthy
The barriers to high-level personalization are daunting, but retailers know that the land of relevance is where ROI salvation lies, according to a new report by L2 and Monetate.
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","iv":"716602ce346d9c5c9df07d97dc4a68d4","s":"d1e3b2bc0fa323d5"}
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