Research
June 7, 2011
By Mickey Alam Khan
Rich banners and rich interstitials on the iPad are outperforming similar units on iOS and Android devices, according to a new in-application mobile rich media ad report from Medialets.
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","iv":"3d369666b4b5cc74f634110822505ba0","s":"7b9b2411a22d3862"}
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