Research
June 7, 2011
By Mickey Alam Khan
Rich banners and rich interstitials on the iPad are outperforming similar units on iOS and Android devices, according to a new in-application mobile rich media ad report from Medialets.
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","iv":"db7c83e1703120349b1bc9e591f94565","s":"24426f327280107a"}
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