Apparel and accessories
March 4, 2022
Rimowa dedicated the letter K to Aus Köln, the brand's historic home and headquarters. Image credit: Rimowa
By Katie Tamola
LVMH-owned German luggage brand Rimowa is using the alphabet to illustrate its ethos in its latest campaign.
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