Tesla bolsters presence in Scotland
U.S. automaker Tesla is elevating its position in Scotland with a new Supercharger station at the Edinburgh Airport.
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Luxury Daily, October 24, 2014 – Lane Crawford welcomes Fortnum & Mason into Hong Kong stores
Lane Crawford welcomes Fortnum & Mason into Hong Kong stores
Chinese department store Lane Crawford is giving British retailer Fortnum & Mason the opportunity to transition into the market and spread awareness among global travelers.
Mercedes-Benz lets consumers customize GLA model on Instagram
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like “Build your own GLA” campaign.
La Perla to track performance data for seamless in-store improvements
Italian lingerie maker La Perla has teamed with a software platform to create an application to better analyze brand and sales data across all of its boutiques.
Four Seasons gathers properties to focus on personal energy
Four Seasons Hotels and Resorts is launching a program called “Energy by Four Seasons” to promote daily well-being among guests.
Douglas Elliman revamps magazine for lifestyle slant
Real estate brokerage firm Douglas Elliman is suffusing its biannual magazine Elliman with more lifestyle content to appeal to its increasingly global audience.
IWC Schaffhausen renews Formula One partnership with limited-edition watches
Swiss watchmaker IWC Schaffhausen is optimizing its Formula One partnership by creating a campaign around the Mercedes AMG Petronas Formula One Team.
W magazine, John Varvatos, Bang & Olufsen and Chanel – Live news
Luxury Daily’s live news from Oct. 23 – W magazine revisits avant-garde stories in photography book; John Varvatos returns to inspirational roots with Detroit boutique; Bang & Olufsen debuts Bluetooth-enabled speaker for on-the-go listening; Chanel taps Pharrell for upcoming mini-film to debut in The Alps.
Kering, Qatar Investment Authority, Mercedes-Benz and Burberry – News briefs
Today in luxury marketing – Kering sales rise 3.3pc in Q3; Qatar fund to pay $616M for stake in Hong Kong retailer; Mercedes-Benz narrows profit gap with German rivals; Burberry to secure 22nd Rodeo Drive Walk of Style Award.