British department store Selfridges is launching a new holiday display starring an award-winning theatrical musical.
In collaboration with London’s West End Theatre production of Cabaret, “Cabaret: The Kit Kat Club at Selfridges” brings an exclusive bar experience to “The Lounge” on the storefront’s fourth floor. The activation builds off of the overarching holiday celebration the retailer is currently running, adding a new visual element to the show.
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