Retail
April 30, 2018
Selfridges' The Flipside investigates luxury's meaning. Image courtesy of Selfridges
By Sarah Jones
British department store chain Selfridges is immersing consumers in an exploration of luxury’s modern meaning through a multi-sensory exhibition.
{"ct":"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","iv":"d97c1c4e3bd3cd49607742437f7462ac","s":"2a778dadae6cfcc1"}
Share your thoughts. Click here