Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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7By1ei4a\/fwRT1YbQc\/KI453Kl++icwsU89kKpbvV9L+G2XSxcK\/U7nxKNcSn2r24tzHyr5FC6jJuOUBAtuWQPzfXFssXLWgIQrkar7uB66oMX1Th9gtefS9tSH7np+yN85bk5\/VKICc48bcI2Ghc7c1jvw1Dq8yJihb5H05EOJCbwmLBo\/983qXl\/hn2LMDeAChhF7SzEPLb0wBB8RONPPD3xi\/GW8ZlN6wfK4SE50OEf6jfkLWyEPZdQ2rXJ+w12jxeHmrpMIk0ynkEKPd9Wxh3xyCyE5LFkC5OSxXg\/s7z3BEflfHgnN7ex\/om0jGZV8fqu2LnFMPxzfTZ9wnMIAb4W6Cuc6UatkSCdLkCBlcEm0fypaHDdBhayhW9ZM4Q7Wfntwb6iM4sULYA7KnOwEtaslyrH8cNQSi0WHX7HQK8Ec3gmorMYtLWG0\/wdz1dpmJx2uFY1XOsnaMbM+\/MSY\/oLtiNhwU+KEThgnONQNAPAedfIJBSxgfFtQlNASXlPZIjYN4VguVTkrw+jaVjet2O3UZXTK7AHOQMwytWBEyQeDyhODFaTd4NugC78SEibEKiWkCLag2iFwy3BUzMK3TXEHPIxQF7BpkUCktOtMEU5aKMIVmIqgfwxjd3MlJFAWmcshUQ7g4aaAKmMxs9MFUlVRZvgVknOuHKeu1QgRsfhr\/UMWIU2DL2cpuJ9KUcCDxijEhCKwTR+95rzq1GwGZDeuwINaG3iChhHGlSUkiDyvp7hAbgS\/OhD56dw88ouqwj0dhWMOXn7OY+SxEtTzMTfLrjtzSwujkC+ZWd6QppgXkmH0aKnVraMZ7TocMuRFfjbS1YjVDlIXuozYOivDP1uX3cUsZSw+3f8AAAlysgJFitr+AwpkJaSv8gN\/lfsr95tvSHf0w+vob1Sr4LFqkfDYyVVs6p0QOj34vESfnzZAmZuGqJz8nQTuuDAGT58uEhSCHyzXOLeY+cnu8eHNUEGnoygnm+U3CcfrzN503ALF4\/VwQgRrHJTgNNvs1CEgkdKmBH4QPM7YuiapLbrnjqN3WcxBU+W8TkqUrE4ZhrIeyFpvx1hRmEFDZ4zTUa\/udK6f8ApNMf4uc0RUBlOm0DG2NydTMR7Yccye\/gTdzX6fVJKEQ6kWi8yAey+qlv8274hq5\/SF+uTdwFJDSYMuw+8SamsHv1GhDw9Yw4H62eDEWMbQxhyklxx6RAi8QTFeLQl6f+f7RVLY4JOHI\/7nmUIrnXvInp144AsF9ZPDnQtyGg6rbCCOiizJFtX+Dfm+liTBaE+Lk\/pxTCP2KNm0YsFaxTdy1es3ldxRG0GKvUukXREZ4VbYM352MH\/VQb3MqGHnvVHbpzY9qV1Xp0LXrZqsQ\/l1hAeG4zG+pULR14rpQWRBUFSMm3PMnCiQldXsAr5FVkhZWvgIE0x0a1KuUvysaoBUPxVwRnXJsFDhi+46WYaoIt8ng1QOvbXEAIlCylHRZXHVM41noWA7ndGQ0uGjeDprRNW9jDzeaxdwzWdUnUfg5c3UcvfWVvPX309ZYCO8BPns07hpJ3ZalFisgkUtECVWm3Oqt153aNjoTchciLOZ3ZJfu5kL3QtzIuuQsSySGZKD5zYMzFvzvJTVG1sUM4WINDXSDLAIqp1G4Yi43rRyzilgF7O4vXIJ5TKE\/HHfe1sqy+5BhORQ+XJZH6zt\/yrP3e+4R2vKdi1S\/bPwEZPBL7VzF\/8LgZKH4Atg1Ivs40YtdyOiBXO\/BiynuyoNtqAiC4B9\/dafDb1mJb+goAIlKXLuH8UWPAn9jEJF7njiRHrU8eGoDojS8q275rCSTCiE4CVgG5r0uFiCTpANLqxxd8EYKPo9ltye0P27n96Vh2vBb\/liPhBX\/AUyV4YkDx6CvwK\/ygdagELy8BLsqoN50\/9xj25FZBQAo1CYkLji1GRxNMk\/jY52Za0DgR4T97fYXoPmm+2Lxy+Pym7OzHMl3taIMvMNz0EcPXIbPAf5f1lNDzKR3+hRHWzduzBgHoJuvs143f8tMebotGzuoUK1JN75CJ4OSsJunKWU+9Zy4FBBxsl2PXzYr4UUGg1JWNb7mRAOw0ZOQBsPiniSSgMCM5pJ12VhIAaH0G5uejC448+grUmP6oXZ\/24EodsqKeKv\/rWDvX26XzDZW\/57hRMUECfqBjYi8T29tTxTjshoyrRYmuITOQIQ3fvUypqqix2d7Fj\/krlW4cSHm831nMF4HdD1s\/6Ix0RO3cIC6yivCty6hNzKAZGlFps4eNmYYrK8nPAMZZ0+vqSFaFssJOTOYi0bYAI680pTgIEy5M5frG\/jM+MX4Z7Kz3irssX8JxtMIykh2TiGjNPiprggQi\/XdCw5bOggZSU0W9Nblj8QdfJnsrd0ofVJXnLZhSIj\/Dnda8Bp1+u3e5GHwUDcs7TpL3j0hTdQ4z2d\/dhOX6Y2GckmXliW6nadNXpHNG5xFqAE1j\/c8RhityLlhsI9VBYJ7TdE+HfNr120gJt+AYoX8qs5o7IhAUFj16GBnSjEYScXeHu4JNmAzmYWn0FaCwac+TOIge5yrfx8MVzbhcoTkEgFDITUThGy2dpLhIDCmLWDq4zZHFlDC3Suxwxg4HjIuACpwzyb968GTIbFn9h4Zi9D1sjW6jOe6VvP1MdvsyugQb25a1oTopoyTghzNeCBEGuFvD18j1xkBafHkF2j29UeRS5CrFUGTHswgx4DRzI3ydv50kGy179RFOliObfIZrvg0auZHTlkP6nZcvdRFnHpP7e6gI5iJJPDPSEFg3YmFIAre+edQnjdMxuyLbtTRkezYs5nEnZjjB03Rli1jjpopDGLKURyxxXFCrpg\/PMuUKahudFxgDm4c4GuYesAMOJvozNHq5nqOfz6cyXgUjvVB3UGqwUmO5r6jf3csZBMklGVcE+2bKuOK6uVz4Z0vGSzLN9PEXRfs974HkxOsVDTiKSVyWYXFwgyCqunSh1oE6Th5i6YcT3ENxSGxDHzHNODCxS1zJ8QFNlHFNam1tBAq+6NYHRWY8SfdR1mwMzbmYwyoMVRURIkUiLQYRoFCO7kylh4tA5WIOchBe5Hlu8OwckjButSxV2O9n3gT1HvX7XpUjHQGfXZgAMUCDgpVFaIB1fXOxI1AmD1rh4\/asxvw0qh\/7S\/92+3Bzt3EgvcQ6HMXF\/cKCB45wyzfR6pOt3HAjwkiKqFSlMPcYKJL6KFujBv6tGu+lSTOmpjn5K85Tu8NfpiJQyNN8zyGb1hTA6mKvVq5FXTqI0Wm8hxxWfLM4jBvUEI+Q70y1xCPgu8UWZnN83nWdeuI5JcQQ7oUyC7emd4W8VvueYX+nYoGnzZ2m46shvPEbIkl4pwhyBtPSqmUBcfGQ4V8lopbgaF\/qKcgoJy9f5njBwaLW7NRNSjEPWCLLmbLUBGlkbS42WXWQlMxUAqjQuWEtLn\/GczXQWTi+8vzZKGrUa+6pBFcmTgpVTwj0tF5pJME3IjhlcG8Mydk12W0QaX6xeDCcoipBVFrBKNmr9umY\/a7vi6Kdl5GtNLJU9uXizxAY0TrRUeXNdLUr9aEBZJuFHGc\/vpgOTSW+VLaLWhlu9hGoCB0EgRG5dUqOmKwf3cmMOdq0vI65SIDxs3R1R9EvCRJzHwPA1YwIXg7Qt2oehB5vyS0ok721Y+oolsKGVx2zR85Ui6rZ3Yl\/kJ1+YI8iPHBXDC8hrDNFyyT0jvA2L0dsdgf58s4CYJzlVhb29zrPZeAZ7naYfSuiD5+6XDulMTVZNEIJpw02MjWo1cOoO1DfYsZP2nBJQ\/e9vJcPPEwIhvJAgaSc4qVNeg7ZQbAnAeyVv2Bq+K378X8Bjjs67JA62ExnuI0+mTWU7kKXMBpZe7wi0LZFucMnBXflH4tkzJQH7NYUHwqN2BIoDLMCJ\/vW6WGH2oIAXHCORq04dCb7U9vmfbVkYRWcgofgeris=","iv":"405d241f0a5774edc8cf8b0f0172d8ec","s":"bc2b23d169ac3346"}
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