Luxury Daily
The authority in luxury news.
Dec. 5, 2025
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. France welcomes first Case Loewe location
  8. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  9. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  10. RH opens Detroit showroom
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

SK-II bares it all in no makeup campaign

June 12, 2018

Chloe Moretz for SK-II Bare Skin Project. Image credit: SK-II

 

By Brielle Jaekel

Beauty marketer SK-II is simultaneously touting its flagship facial treatment while also encouraging women not to feel as though they need to wear makeup in a multifaceted crusade for bare skin.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. France welcomes first Case Loewe location
  8. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  9. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  10. RH opens Detroit showroom
VIDEOS
More Videos

MORE IN Fragrance and personal care
Guerlain Spa to launch aboard Orient Express Sailing Yacht
Estée Lauder Cos., Jo Malone launch AI scent advisor
Chopard, Boss, Lancôme front AR experience from Snapchat
Augustinus Bader-backed skincare line from pop star Dua Lipa goes live
Social media algorithms, AI transforming beauty industry: The Future Laboratory
Estée Lauder Cos. takes minority stake in Mexican fragrance brand XINÚ



RECENT ARTICLES
CFDA bans fur from New York Fashion Week
The Macallan hosts exclusive residency at Rosewood Baha Mar
RH opens Detroit showroom

Alexander McQueen tests new creative signatures in spring/summer 2026 preview
Off the Cuff: A Q&A with The 1916 Company’s John Shmerler
Presenting bespoke models, Bentley tributes ‘Dutch Masters’