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Research

Smartphones drive half of online fashion sales and 67pc of traffic this holiday season: study

December 9, 2019

The Nostco study confirms that smartphone users influence holiday retail sales. Image credit: Nostco The Nosto study confirms that smartphone users influence holiday retail sales. Image credit: Nosto

 

By Staff reports

Mobile phones account for 67 percent of traffic to fashion retail sites and drive 52 percent of revenue, per early analyses of fashion shopping worldwide this holiday season.

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  1. Luxury reinforces Pride is year-round with far-reaching initiatives, support
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  3. Free webinar: 5 trends in the luxury goods industry
  4. Day’s wrap: Richemont, Mulberry, Farfetch, FCC, TikTok and Snapchat
  5. Richemont, Mulberry, Farfetch, FCC, TikTok and Snapchat
  6. Richemont mourns loss of former deputy chairman
  7. Jaguar proves I-Pace can go the distance in new spot
  8. Brands cannot approach the metaverse like Web2
  9. Mulberry revenue up 32pc, showing solid pandemic recovery
  10. Weibo to launch new interest-driven social app
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