Case Study
January 26, 2010
By Giselle Tsirulnik
Client
Teichman Fine Jewelers, Beverly Hills, CA
Mobile marketing firm
{"ct":"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","iv":"0c7bdf07a95bf140a8b88c27b5936bd7","s":"276da53a71517cb9"}
Share your thoughts. Click here