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Smythson taps bridal season for brand extension

April 8, 2013

 

By Tricia Carr

British leather goods maker Smythson is targeting affluent brides with a new online wedding invitation service and is showing off the craftsmanship behind its stationery products through video.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
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