Marketing
January 26, 2018
Launchmetrics believes the "influence funnel" is key. Image credit: Alexander Wang
By Danny Parisi
NEW YORK – In the modern age of influencers and always-accessible celebrities working with fashion brands, luxury needs to be able to strike a balance between exclusivity and accessibility.
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","iv":"6b73c088f999ae2a8aba8a396b525d94","s":"59add14bd6028f08"}
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