Retail
December 14, 2020
Sotheby’s “Buy Now” marketplace soft launched with the Sneaker Shop. Image credit: Sotheby’s
By Sarah Ramirez
Auction house Sotheby’s is appealing to luxury shoppers and collectors’ desire for instant gratification with the launch of a permanent ecommerce platform.
{"ct":"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","iv":"ffc05ff31248d7bf20badd02f58d1184","s":"9b2aa07c6c14acf1"}
Share your thoughts. Click here