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May 22, 2022
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Stella McCartney celebrates individuality to woo next-generation

May 6, 2016

Stella McCartney's #PopNow campaign Stella McCartney's #PopNow campaign

 

By Sarah Jones

Kering-owned fashion label Stella McCartney is communicating its brand values through a handful of millennial spokesmodels.

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  1. Audi offers vision of progress in Janelle Monáe campaign
  2. 2 tips for marketers in the new era of data privacy
  3. Luxury buzzes about bees with conservation efforts
  4. Montblanc inspires the art of writing with ‘Haus’ grand opening
  5. Louis Vuitton outsources Father's Day push to consumers via Pinterest
  6. Dolce & Gabbana taps DJ Khaled for eye-catching collection
  7. Men spend more on luxury, but shop the same amount as women: report
  8. Kentucky Derby rides alongside strong luxury presence
  9. How luxury brands can win Gen Z and millennial shoppers
  10. Consumers, brands must meet halfway to propel sustainable models: IBM
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