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Research

Luxury conversion rates online trending similar to essentials, omnichannel businesses

April 17, 2020

"Spike in Ecommerce Will Outlive COVID-19 Crisis" is a new report from Adtaxi. Image credit: Adtaxi The spike in ecommerce will outlive the COVID-19 crisis, per a new report from Adtaxi. Image credit: Adtaxi

 

Consumers are becoming more responsive to digital ads and more willing to make purchases online in categories that they would previously have bought in person due to COVID-19 shutdowns. This behavior will likely carry over after the crisis ends.

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