Luxury Daily
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April 28, 2024
  1. La Mer appoints first male brand ambassador
  2. Saks launches retail media network
  3. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  4. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  5. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  6. Prada Group sees first quarter sales rise 16pc
  7. Six Senses wins top 2024 Positive Luxury Award
  8. Burberry transforms customer experiences through digital innovation
  9. Kering rocked by 11pc sales dip in Q1
  10. Luxury Unfiltered: Brand stories are the secret to creating desirability
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Tag Heuer shows endurance outside of athletics with DJ ambassador

July 1, 2015

Tag Heuer brand ambassador David Guetta Tag Heuer brand ambassador David Guetta

 

By Sarah Jones

Swiss watchmaker Tag Heuer is adding a new facet to its "Don’t Crack Under Pressure" campaign by showing how its new ambassador David Guetta handles the stress that comes with his DJ career.

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  1. La Mer appoints first male brand ambassador
  2. Saks launches retail media network
  3. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  4. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  5. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  6. Prada Group sees first quarter sales rise 16pc
  7. Six Senses wins top 2024 Positive Luxury Award
  8. Burberry transforms customer experiences through digital innovation
  9. Kering rocked by 11pc sales dip in Q1
  10. Luxury Unfiltered: Brand stories are the secret to creating desirability
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