Marketing
October 16, 2018
Customers and retailers need to be on the same page with technology. Image credit: Stuart Weitzman
By Sarah Ramirez
NEW YORK — When introducing consumers to new technology, luxury retailers need to ensure these initiatives are both meaningful to brand identity and intuitive to affluent shoppers.
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","iv":"e299eb940491400c970c66d20fb9d064","s":"dd4855462a1ac41d"}
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