Retail
October 17, 2017
Neiman Marcus' Innovation Lab was created to determine how technology can aid customers. Image credit: Neiman Marcus
By Danny Parisi
NEW YORK – Retailers and brands are hungry for new technology that can help engage customers on their terms, and Neiman Marcus’ Innovation Lab serves as an example of how to do so effectively.
{"ct":"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","iv":"e1a24869011536a4414ea50faa2b153b","s":"d19f562eabda1be9"}
Share your thoughts. Click here