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Dec. 17, 2018
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Retail

Technology is means, not end, of improving customer experience: Neiman Marcus

October 17, 2017

Neiman Marcus' Innovation Lab was created to determine how technology can aid customers. Image credit: Neiman Marcus

 

By Danny Parisi

NEW YORK – Retailers and brands are hungry for new technology that can help engage customers on their terms, and Neiman Marcus’ Innovation Lab serves as an example of how to do so effectively.

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  1. Louis Vuitton retains position as most valuable French brand
  2. BCG is 2018 Luxury Researcher of the Year
  3. Guerlain leverages the past to look into the future
  4. Bleu de Chanel dives deep with new campaign
  5. Book excerpt: The Wealth Elite
  6. Top 5 brand moments from last week
  7. Real estate sector’s Top 10 headlines of 2018
  8. Luxury shifting from material goods to mindfulness: Euromonitor
  9. Join us: Luxury FirstLook 2019 New York Jan. 16
  10. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
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