Research
October 9, 2015
Aerial view of Tesla's Model S
By Forrest Cardamenis
German automaker BMW and U.S. electric automaker Tesla Motors are the two top automotive brands on Twitter and in generating offline word of mouth momentum, according to Engagement Labs.
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","iv":"a466acfe4a2f628c896a7154f085aedc","s":"0ec85a44d8a722bf"}
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