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Internet

The Ritz-Carlton aggregates UGC to scale memories campaign

July 25, 2014

"Your Memories" section on The Ritz-Carlton Web site "Your Memories" section on The Ritz-Carlton Web site

 

By Joe McCarthy

The Ritz-Carlton is giving consumers a central location to share brand memories that will likely spur more social media interaction.

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  1. 35pc of aspirational consumers reduced or paused luxury spending in past year: BCG, Altagamma
  2. Louis Vuitton explores China for travel campaign
  3. Luxury Unfiltered: When was the last time you truly surprised your client?
  4. Aston Martin, ELEMIS skincare join forces
  5. Schiaparelli exhibition coming to UK’s V&A
  6. Off the Cuff: A Q&A with The Calendar Group's Nathalie Laitmon
  7. Ulta Beauty acquires UK-based Space NK
  8. Immersive technologies reshaping how heritage labels design, sell: The Future Laboratory, Together Group
  9. Four Seasons Yachts names CEO
  10. Givenchy debuts Matthew Williams-approved ambassador
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35pc of aspirational consumers reduced or paused luxury spending in past year: BCG, Altagamma
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Off the Cuff: A Q&A with The Calendar Group’s Nathalie Laitmon