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The Ritz-Carlton aggregates UGC to scale memories campaign

July 25, 2014

"Your Memories" section on The Ritz-Carlton Web site "Your Memories" section on The Ritz-Carlton Web site

 

By Joe McCarthy

The Ritz-Carlton is giving consumers a central location to share brand memories that will likely spur more social media interaction.

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  1. Ownership is dead. Long live usership
  2. Day's wrap: Fendi, Frette, TCS, BMW and Black Tomato
  3. Hong Kong, Sotheby's, yachts and Remy Cointreau - News briefs
  4. Luxury brands face crisis of meaning
  5. Beauty begins retail strategy overhaul, moves toward standalone stores
  6. Buy Retin A Micro gel Online — Tretinoin 0.1%, 0.05% Cream No Prescription
  7. Balenciaga captures private, everyday moments in winter campaign
  8. Top 10 jewelry headlines of H1
  9. Ralph Lauren goes back to basics with new Denim & Supply brand
  10. Top 10 luxury brand social videos of Q3
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