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Apparel and accessories

Thomas Pink unites rugby fans in members-only club

October 28, 2016

Brian O'Driscoll for Thomas Pink Brian O'Driscoll for Thomas Pink

 

By Sarah Jones

LVMH-owned apparel label Thomas Pink is establishing a branded community around rugby, engaging with consumers over a shared love of the sport.

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  1. Day’s wrap: Hermès, LVMH, Bentley and Bloomingdale’s
  2. Webinar: Off the wall: Trends in color, paint and wallpaper
  3. LVMH, Elle celebrate craftswomen with Prix des Artisanes
  4. How luxury brands can win Gen Z and millennial shoppers
  5. Adam Driver becomes his own hero in Burberry fragrance push
  6. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  7. Prada recruits Jake Gyllenhaal as fragrance frontman
  8. Luxury labels still slacking in transparency efforts
  9. Chanel marks century of N°5 with high jewelry tribute
  10. EU high court to rule on whether Amazon liable for listing, stocking and delivering infringing items sold by merchants on its platform
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