Marketing
December 4, 2017
Tiffany & Co. has gained millennial love. Image credit: Tiffany
By Sarah Jones
Across most product categories, affluent millennials are largely divided on their favorite luxury brands.
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","iv":"5c8d91d03aad40ff5ca895c548892196","s":"e57bb36814510272"}
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