Marketing
July 26, 2021
Louis Vuitton has more than 1.1 million followers on TikTok
By Sarah Ramirez
Ads on short-form video sharing platform TikTok outperform those on other channels, underscoring that the mobile app is a valuable resource for luxury brands looking to reach younger consumers.
{"ct":"1pM5SD707HrAQYI8WWoaxwym9h5seLM+JvPRjeAcrLpY5705f+Pz4Vlp957YM8n5OjD+3NxVVeCSrRJ32srcqbXedC8mKhaybcbTSJldX9dJi6czNBcC680B5LcF2KcpUJROFZiC1HTITzBc6LI+ylSiBhZTvYif\/zSgbzw5Xs7PW\/SU4BRi\/z1qOtQyRgLFtgEcx0imFKWToOkaScbRMnPslQ\/6B2vjtYU8YdKgpcFCwBcnZT0KeeSFkVTDF7\/XOvQOJEETou+A7ffSpgggR1e6zde4wwTg2TPM9pqgnc3VhPBpeuz3yP+7oSljsHdywRsPOQVUCWfjnCl9KE6kQUem12PvlCzhiCl2MGjQTd5FWJzY65SURlENIbFFqffGYMY+11CU\/HBNyit175yyUzkD5kXSRsBlXpqUe8GZIZGxbpOi53Opd9IdrjFMLBAS\/+uW0XM48+qsItePJcPXva7SNXnWVsZC9o8hbOxfaF2kL301IdBAOkCn770i\/Ed8TW\/FzpiLNhSClmw+l1\/9MsIgSoGgJbT7GuvmkxvNHSOOaxTqMZWhZYPYycI0eTKN9\/S78NA692CNwtJE\/f8rZKd8F\/5mIL5OwtgSyi1bKmHx+\/KS\/7ne4EzzEKQwASza6H7ZE+dn7l8lHfiwB0RbUj5wWtcBb4s4\/LwncqC8LrPCwNKJCWtaqbwYPpwdKPzQWzaeq+owp4\/oFESjwbviFyg5tMk2BgdcKUm8\/sSibVMoBUcCKPXSXk0FWWIOFsAfhg3Bt23pqJKlCs3Nj30w13pWn0hg87SZyp1YrrB6krakpvit9CB3Lc0TmxP+Os7xQUn13SUxJ5YL\/y+bowfMNLxdPBwnpjEp9WEXr7ytPP\/FlLMdd\/IG9kzaBeNtZ2bHt1ZQsoBhfQGEh+D\/z0xUDqDltUgHv01MARM9F+N\/GZUKPc441sCqStf93OUvGnG2KPlCJa4DWmwKd4AKHfuKRs4vmmYkQzvoS+7pnWV9duz\/Oo4761dWi\/qykroH1OLveWtNpETUIkWX5npuOg98xkiXI3B5bCoYjvN3y7RNBzfuO1MD3P8DPy+T\/i7NLF11tYzzwLpCEHEZGnA6n0sf6UHeN95cGg9OlJu6V7YkGRBWxuFzxyTRCE0EX3Pzna3qjPHBvloFFXUsBfOaPk3ijfHBY8vokZtFXeINmrexzMWjuz4zxkxAHihGmlQrY1OZZNVEyQG3nAxo0egtTaaxoUV8fm6rPqbyf9aXp4FdOC0hnt617LBtr05O6aLyaKGK0z9dOK8HYIsBcys6VWh8Qfr0nQKs0yaYpdKSYOW\/7KXj7i5v8PzfD++L2QQ+RtlMYJd5UqOONbH2QhsZjCjH8PJcIRf1i4ivsijtRkDRErzJsBt7CAUpiMwbyq1XLlRt3Kdkfz462nDB5QgnWnWgiaRF+n9hfiO01zlG8ubXJvsipCesYyVsFvyJ+8pCC5t2lomBAzow55djwJeLQDnZ++HP2qgy0vrmlD11hZY1r9O+XIQeGY3xILODsf8B9K8JvsUKxM3PoEUdzXPYyGFHGt7pAaGSjCO1iLK6ZyjLhXTTrh\/A2S276CtDKxPrMPETfKlAtYtYkBYB8JAh2WKzPIP9hLJbZoQ\/eXUgCPIVHhDsa\/FRyScg5MwR3Uc7JtSXoPJs6+W5BfLdSaS1561H+TmAkA+LK\/RBrfwoRjYF9JYcNpjjiTLO3lGt9mEUj4uQAPUfViqcg12qYKaPwxcMf3AiaufVR2x2up93woAHvFZYgD0hMBNioUI2gQuPUkC1XN5Ujck49nLOq1Qrs9Tl1bnpM+SRbKXxJoZxJCm8CFhoagBZrsiX4y6075XxDjjBcolw+asdBKFj8w57+bWx06o0Hele69jYZQoIYCNeEJ6Qzbo3c4SXywDmcs+QSwpnJAErO2EqIhfqzFVc3nijc9bAPvQbjxROdQxVVpJA91qyqyCfyOyGeRD+rHTpwAyevOGEwMjtG19QRpJVER3o6zQr3K1NeIBhGPTaPnUC7LZ2+fCHY4n4qgJWs6JwADYLBLZ+00YDgcKZlTf5rT9oMfUhm1ylHWyizkjsjM7CX6ooU\/PcxhfeFljvwc24lXAqyQFYDCfFMd5iHGnjvsMIjOcogbd0Qe9Gg5hbzmSpxHYVe1cGpi7E5XaV4Y3d7YUN3lkJHoldl+B5GFRUe3NLOJW9KI72FGPsg8vwy\/uYB+8ZP00NxSwNADXf3XHc8Jlr7sVnfLwHAkA42qAEQZNHvgam4zWB4sEw6LomZlwnOInIe5kcNEyCpW0i5+7ZkGjlaKF0C8oxqL5pZTtXZxwq2VxTCwOmfbdY7wN\/gaWztXIefVj\/Qhxudv05fn28Ou80BqCvhoMAiJN6e54lAQ6RmRIGX\/NTjevJePiaW5GEawZBAnwtNvAaKyFcmG1w0tQybmLOdPLhMX8si0QRZqkSxchGpEiWMunQDnMfGvdUG\/znOIOmCUzlmyKOum2DVIPbNuLbOCa7Wy\/14tKa0UDRp+D\/Tu6xlAzki37EKCprz3yT0tolqG7rkSnvkfhLo1kOrdPA0tHOvB9+8J8Ba\/FpEtxAwDVW7iIfq62NCSqccMJ063t9SyWc7p2BrRPTg6Ga5ybyRiGXfCt2WSARQQbxyjJGfGbRSQyR8eInJk0FfxDPNW8ywJdfIchcM+Oza8NkPb9kKj7+NcndQ+parSTRmPYqnU16UqExWSeBuwm5aDP6CjbL5aWnVshn5ZH\/41TaOTu9LiMM3h1nerxOQ4oV6kpCnXly+WP0HReJK2J3MvI1SRMSSZi4X7hh68OId2DgOlAbtmYbbHh8R9MvwKam0E+QVHN9JeuqvICeShv4s6Wn4PCuHsER8nm0la+0q7iJjDTrsUfxRXpg4EnImR4BExVA8qrJbwrh+dnwcj38N+C9KyQeKnplSVuWxJ7FlFSLqUmsA4G6kbAy5t7Oj75swuUzEIs1k8ezE\/x4s8prFOK09DdX1ZY0EqaqZcf8izlG18oftQLd+LcWpQpJosb+AQrNpjShqhp2PVsE42f5TjLILA1jse4emQ+NoC9Rbb+yM0NDMaRnXCgF\/1ygfp64tks3tzgiFVWn4p+oJDPOUsaUdFO5ucaVYVcJ4SmNeDq6OQZnr1kspu0J4SiHMApmJB1gPOTDL\/kaZntMbycMGQ611991aTWudUz\/89g+Ucr3rEOhPP4rSKCS0kEB7LZ2K6bD0XeXzDQXPh5ng6yqc+GI0dh4806EndJeaRzTfCu1UaIwQCbctnWto27xoQJ3q7KdorwZGeFJo59NRuvTC282aeQNeLjgL82GRb2xjnVagTNs71oHps48gp4YIuod\/9KC\/y2ySSfZGTJbGhuCOEeLugZvpEO4LxUpuCSS9DL5o1jvkYqOHHYS09GzNzo0qgW0ThMdDen+LMOmYCi8p8r1YNfh7pqjwQGqpA5sLtaW+ZIATY16rh1vQGEmpX9QSRPXfOOjWB0FUQKiEX5mvmyZGWkSpcXEMlSYR62iZnC2xHGmF51rpYvowE3+mf1CIozlcWUMyTQvCBTgFb2t4RoTd69WnHFX7JxvZ4YgnUWO\/rU35rkwcubLr\/JSd\/dxwKcVLnXU\/EwV0kLyULTBKIZlpTR+wKkwvGiHPeZFGKvFgIF3Hq29cKCdC6+2dmj7\/4WSXAGH\/9GwfYZRRHNRQ+10b+MvYOVsWkQLoToagJW9iBdqqMtE5x7PJc2Hs+qPpna0JYUz8n2fqO8Qs7WLz0dI7o+CNGIrIcmZOZOG7RCLq\/NL5HDJZpO8e4LW7m1OSrIPZa4bOH8DM2H+VM4HfvIdvvkfWgwW48WHSZQ0eIdibIDj3fnY1Y86\/VnCkrIwwoslG1XcV4mmOhh9UxpDYDj5fITh3DabzXr9DudyJrzNp0j\/5G+dbMDxwlhqmTMMHyEl02wRxu4BR2RGfq3XSC+hk6WW17V46bWE4x1GmodDNgyqIk\/BMNDTKQta248eJMfsu8s1rYzG37x21OJk16MqhmPPzXuWhBbkqt8JnPi8XKYOpu63LQR35SRZuBRAiqEPNkZ11rVG2A1FUpYHnV+lXdtxNLg83rLa23x4nUTpU4nY27KBhdwBeg0oyYEFo4BAExOUvqoreidcSuKCPaRJ9fweC6HDRCDfeL8AlwwzbqDhBxrb6fsHExk7Esi3lX9smkNoK7ZHB7nuUTtDQwoT7433dDqoueOkkmx36wFZL99oSEvKLIV3xt6BM5VSw12qAjIGcjzbEnz1KhMQIG\/yWoXmLGDDUiysxYYeiQ1s9SFSddbYvkTqFfHrpmdlGPQ+viSu2VlHHvt7jdJdPU+wPtzqUTZw5\/kIwWnwOjlmIzYKK+\/nFc1AYn79O9vRpGQ\/bwy6NO\/xQ3j2MplokfUm0loRWzIPXgwp0Kru7FIbxcgcuR+Ee4ZH0eGKXzJ1XjGU4IEJWwcgfljPZ\/scJa+8QER9dC75wR1RMAGhsua++eApbGe+acAblh1P564y6StDA7nmFe5M4WffFRph4rxTF0SMuRWJXTL0ZMwPGZ5ZbXHREU1r92qQ91+eL0I6LRkW4kZ9Ikpk9psAynZkx1+Kq26WYTp+tR1SeXRcwMflEo3qd9RftU4SOzEV9qQ1C22ZaZbHhojGOTsTocpzGCvWO5ses1mX1\/xmK7fRYHUIzEl9V7xOXqNG+EG6Q6LM1cUoCaocGvOLgTvHj9MRkBA\/JzXcUfe\/bZBKemC6GouE6FmDOEeZJVbIKea4uRicPZwR\/Y\/0H1mvgqA+E7NOhTbgPHq6SI+LK1wFA\/ZEuzoWZHEqwOb8V8nV9MUb\/Dg8SzPpv61aAGIHkfeheVuNqi5AiSPvhCEtaCrWMqOP6drbHnXDwDX9s5TxcmOCKxYTUVtqsYFpkHUyDSvXcy1wYJOgkOAZANahCRFTFB5URwpPC4QVOfjWHcmSGnlyYrrlSZTgUS+eGtnq8QUbm0QnPD7bawyV8lRchAOwOQOm0O3\/dqx+OTxO7j2n65YxxOdoQA8KpIvKfbXpGIm0S3A\/b30I12YniT9fT6Kt4eZZpj1\/I5xytURyTkOQghRhnWINB25eB07qXyaldtqrMJ\/SGvJn3daE4LF5YuxZB7uCvdEGY\/LLVzuBt0f1p8yGp7YOB3ORqu6ArBlBoQ1UWx46pUqnMfLS26xr15VkEDorXpFYaZ7e3G9Z4Yl9UsapZEol6vZGqtW1kUpmch4pazg7hFfRpAciTN+RDESbUHA+eAp2r0R8T1nITdUscEt3S\/f4NwW056gh\/xYnNssidoWvrsCdKceBAF3akW0QMlert79mFdqnPXu706yEQ9EiSKm2p7CNcmlrwQwxpDkuQAyy5j+VfClYYocA2EQMmLuibkaqu+iG4JLm5lKn9siJEHSWDtLbTH+r24d5XEOxX9jQzBSScEMthz8uhT8TXarIpuMkJLjOD5t\/RW3ysBWvpR6cPpDCdtDkrzw7urKhpEAKkdYbB27hCJe\/9KltYjxS80zh7D+ONq6JMyPq\/PSPfPmJcwCilJf848rDIOfIrG3BoNpRiOFh1vUJyCo\/0jsOQY7JS8dl2txnDk7NEQqE0C3m\/wPIxmrrnfx9KpIjUpNxB4eQcoectsxjdK106QA52esXfv0Ihis9l8fB5evHG61kI+Kis0BK2RGGhcMNdIpykD3u3ly1Y2AwUvgqYLDGj0Ki1Rqr3C0V+\/IV7IwsPTb7rkQf4fpDUjmKFo9MhMjlQgQpWCIW+435ZrfusNymtGrWxwWty2nVyFKn5tIE5794Sr8my4VNhO4Xu1KnrbzN9Zh8xnyHg6xQuMN5Qp\/yPFM57zlZt8rrmxEtTamCE3HIa2GBV5STXucpSBq1Iz1WfwwFKJroByAvg4UlgoTSxfXfgAL7Drd1AbedrcqLvxXUBONV\/K8PiYZ3\/eInECLk0599eHnHlBlJyA0yTd2UmpjdqC3knwD9uFQiF2X1yhEPw\/E2AB8dIoOxDZLmS3gYho6dZs9IAwSsXTEq0KmK4QUGbgNRAj17X4Rt9LWXKixFsMGsm1hbOOnao\/tgp+S7hEcUke4mEKKLlu88K19REurEermLB\/+OqIH\/SIf07wrS+1DbbtHnhpgaSQdi0ynmMg7WS5f7wRrP4xvnmfiYcE9jVJNMISEFMezI5vr19QZAp4MfYuvVMirnGocMcvpWSrdTkbF2T7iHLGS9N+YabNO7gEC8nY39djnyQ3IRveU3Sm+cz8yHvF3h2y1yJz6PNBO7sd+0OJKzj3yoAwVRsiwvWPDitVPK8ZmO0gp+XDUT1VIkN2hHPH6MaDea6\/3Ab\/EwDkdydYDmBiHwAOn2C5dcwb4NdZ64w3viX3t8ZOtlfc8yx1qj\/Xpel4iAJ1+r8+nxTOio6xYghSleVKo6t5Mxbf4+sp04bhDMSti+qrv08vYsB0C3JiEnLBCeev8ypEcWCa+r+bDK\/kKgLzwrUIyIjHuwWHMI\/WrVGTLHwRO9UNHamfJe3j0uBj7LuFgjPQhOfsAh1U+avfDm\/+iWk+90UCgl\/VgLghxed3dpUkknDTsAQ18PXTwYP+gF9s9pccWIU7LbEl0gnhavTOJgpD3m4eH6oCwlCZCgklwN\/5ts9HPDS+mcOTwfPjcHdQ\/11DiNCHK3W3DJhjdErCcYQlk3EEY92BM\/amlA21c\/8bL8j+t3U+ExkkwlEDNmjtfal7uXfFtBa5aklmlF3AR7wSArTjVpexjbncSdcvZ6MS02+yFASw4LGtRPB+sA+8mfFspNoVgq6r6fxh02cvPaHT5ehk57AG\/47u1LBX2SWqO1JwLk4slr4sKt4DkHdeEMyxX2054BtsjrmXY0dptKZxs1Qd3TWcHD5\/a1ALVbo\/v3MD5Vu2B7kUDFZpT\/vclpuXUJAlq6iJSgOLDTjGma8o5vs9zIqnj6gES6sGEi\/B2B+kWXD13YQ0G8W9hB51yWfhyb39l2D1aDn2ObB6LW55JvDMGU4jow+WbQayV9xZc6vWHkRHKrP\/AWCZbXbW\/otKHpg5u5nqN0K4EUHje9N9RKOFQdDOethXFpyfChsPk5a4Ytj6SlH5ohTwAYlvjFX3OVJeXKYcXkVmz\/w9fFRpI5d182r4yiggpyyfMWt00UE0Su5yhwde6Ru1BWSoV7jOOXDNk5\/m6tddVFjmP29gyDWkd9y7iszrdxI6IhEkImNmVYdS7pTxb3iCmLYQ\/c6QxT4OcBhfoA151fWtNQVehRbQrADkVRJEW8UzJTMgH0cnvhjoNX7plmrQxkQyxcHzJvm\/2WLEIyAiNiq6PZBKQ85BUVu2M11D7GfdDR0pEFMw==","iv":"0b22f54113d67772c162047bce77edbb","s":"2c13d360fbe1dcdb"}
Share your thoughts. Click here