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June 18, 2025
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Internet

Top 10 luxury brand digital efforts of Q1

April 13, 2016

Kendall Jenner and Irene Kim for The Estée Edit by Estée Lauder Kendall Jenner and Irene Kim for The Estée Edit by Estée Lauder

 

By Sarah Jones

Marketers found ways to share their perspective through service at the beginning of the year with helpful digital platforms that also provided entertainment or subtle promotion.

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  1. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
  2. Luxury purchase intent declining: Saks Global
  3. Luxury is about to have its McDonald’s moment
  4. Limited-edition necklace featured in new Tiffany & Co., Daniel Arsham drop
  5. Kering hands CEO title to former Renault head Luca de Meo
  6. Comme des Garçons sets up shop in Sao Paulo
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  8. Introducing ‘Heirloomcore’
  9. BMW to present hydrogen car installation at Art Basel 2025
  10. Hublot to serve as timekeeper of UEFA Women's Euro 2025
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