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Marketing

Top 10 luxury mobile marketing campaigns of 2016

December 29, 2016

Image courtesy of Neiman Marcus Image courtesy of Neiman Marcus

 

By Brielle Jaekel

Mobile has become an extremely important avenue for luxury brands, and the more technology evolves, the more competition there is to build a truly innovative and luxurious digital experience.

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  1. Chanel, Gucci, Vacheron Constantin and Wheels Up
  2. Gucci gives circularity initiative physical form at latest New York location
  3. Day's wrap: Chanel, Gucci, Vacheron Constantin and Wheels Up
  4. V&A Museum to host UK's first Coco Chanel career retrospective
  5. Luxury’s new direction as markets and consumers evolve
  6. Buccellati, Milan-based goldsmith school team up to preserve Italian tradition
  7. Christian Louboutin designs exclusive capsule collection for Neiman Marcus
  8. Lamborghini marks 60 years since debut of first manufactured model
  9. Chanel inspires natural beauty with ‘effortless’ campaign
  10. Burberry book dresses British history in signature check
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