Blog
May 18, 2015
Instagram image from Fendi
By Jen King
Luxury houses took various new approaches to communicate their brand’s message through in-store and campaign targeting.
{"ct":"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","iv":"3ddb9665f36207370cabdf560b2387c6","s":"c7a9da77a5186896"}
Share your thoughts. Click here