Marketing
December 22, 2017
2017's holiday efforts focused on substance over style. Image courtesy of Swarovski
By Staff reports
With Christmas just days away, brands are making their last push for holiday relevance with a number of intricate campaigns focused on getting customers engaged on every channel and across devices.
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","iv":"5df5abb9af77bda7ee2ae6c9bbd3eb0d","s":"59efffa418170ce6"}
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