Marketing
December 24, 2018
Santa gets a new look in Audi's film. Image credit: Audi
By Staff reports
Luxury marketers mixed reality and fantasy in holiday efforts that modernized the season's traditional themes.
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","iv":"1b19a03fe570a15f5d3940bf4da2c47f","s":"a3770d62150bd8f4"}
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