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Dec. 18, 2025
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Arts and entertainment

Top Gun: Maverick becomes action-packed outlet for luxury brands

May 10, 2022

IWC Schaffhausen ambassador Glen Powell stars in the new Top Gun film. Image credit: IWC Schaffhausen

 

By Katie Tamola

With the long-awaited Top Gun: Maverick arriving in the theaters later this month, luxury brands are leveraging the upcoming blockbuster for a boost in consumer engagement.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
  10. Lamborghini heads to French Alps for women-led driving series
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