Marketing
May 10, 2019
Launchmetrics believes the "influence funnel" is key. Image credit: Alexander Wang
By Brielle Jaekel
NEW YORK – As luxury brands learn how to cater to their likely future consumers without alienating their existing customers, they need to think about different voices instead of different channels.
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","iv":"fa1bd1421366d0ec39b6d0c1d6a4753e","s":"65fda5c8d40c839e"}
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