Internet
July 15, 2015
Image from Trussardi's #ElegantlyCool campaign
By Sarah Jones
Italian apparel and accessories house Trussardi is reaching out to aspirational consumers with a social contest surrounding its stylish Coca-Cola Light cans.
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","iv":"592d6a710e42d71b066ae16cd144844b","s":"54f4ed1c6160ee2e"}
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