Watches and jewelry
February 16, 2026
With consumers spending increasing time researching before going to retailers, they expect sales advisors to be even more insightful. Image courtesy of Natural Diamonds Council
By Amirah Keaton
November and December represented the single largest sales window for natural diamonds in 2025, according to the Natural Diamond Council.
{"ct":"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","iv":"2a95825370449d6550a94d965ecd750b","s":"c972d5622993fcfe"}
Share your thoughts. Click here