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Fragrance and personal care

Valentino adds an edge to romantic fragrance film

September 18, 2019

Valentino Adut Akech and Anwar Hadid Valentino’s new Born In Roma collection includes a men’s and women’s fragrance. Image credit: Valentino

 

By Sarah Ramirez

Fashion label Valentino is giving Italian romance a modern update in a film for its latest fragrance collection for women and men.

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  1. Brands must embrace transparency to add credibility to sustainability efforts
  2. Luxury fashion has entered a new era of digitalization, values: Deloitte
  3. Audi adds thrill to wish list in new humorous holiday campaign
  4. Day's wrap: Saks Fifth Avenue, Vacheron Constantin, Rolls-Royce and Net-A-Porter
  5. Estée Lauder leans on ecommerce, Chinese market presence to navigate crisis
  6. How luxury travel brands are pivoting during the pandemic
  7. As luxury spending shifts to China, brands must adapt to reach shoppers
  8. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  9. Vacheron Constantin launches phone sales, financing options in the US
  10. Connections redefined: What authenticity really means
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