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Feb. 27, 2021
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Apparel and accessories

Valentino goes virtual in effort to connect with consumers

February 19, 2021

Living room/dining area of the Valentino Insights virtual home. Image credit: Valentino

 

By Nora Howe

Italian fashion label Valentino is leaning on interactive campaigns, including a new immersive virtual reality experience, to continue to engage with digital-first consumers.

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  1. Estée Lauder empowers Black women to discuss inclusive beauty
  2. Moschino channels old Hollywood glamour in new film
  3. Day's wrap: Farfetch, Sephora, Estée Lauder, Sub-Zero Group and L Catterton
  4. Ruinart turns sustainable packaging into artwork
  5. Lexus is ‘all in’ with its newest sports sedan
  6. Introducing Luxury Women to Watch 2021
  7. Leveraging consumers as a marketing channel the key in China
  8. Seabourn scraps Alaskan cruises for 2021
  9. Burberry transforms customer experiences through digital innovation
  10. Facebook, Australian government, Estée Lauder, Bentley and Audi
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