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Feb. 22, 2026
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Apparel and accessories

Versace turns to C-pop for magic touch

June 7, 2024

Versace's latest campaign is filled with outfits and settings similar to those in 1990s and 2000s futurism films. Image credit: Versace Kun shows off the Versace Mercury collection in visuals lensed by American photographer Jonathan Baron. Image credit: Versace

 

By Emily Iris Degn

Italian fashion label Versace is partnering with Chinese singer-songwriter, dancer and actor Cai Xukun on a menswear launch.

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  1. Luxury Unfiltered: Why standard operating procedures are luxury’s billion-dollar mistake
  2. Bentley commits to cutting airfreight emissions worldwide
  3. Balmain Beauty presents first prestige fragrance
  4. Nike’s lessons in luxury: Lessons for luxury
  5. Saks dedicates flagship windows to ‘And Just Like That...’ display
  6. Karl Lagerfeld reveals next chapter of ‘From Paris with Love’
  7. The RealReal returns to San Francisco
  8. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  9. Prada taps ‘Re-Nylon’ profits to resource environmental education
  10. Luxury Unfiltered: Why algorithmic perfection is the enemy of luxury hospitality
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