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Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

April 17, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. Bulgari goes botanical with idyllic new floral collection
  2. Dior cruises into Seville with Adriana Ugarte for 2023 resort collection
  3. Day's wrap: Four Seasons, McLaren, The RealReal, Sotheby’s and Watches of Switzerland Group
  4. Four Seasons, McLaren, The RealReal, Sotheby’s and Watches of Switzerland Group
  5. Dior channels the art of relaxation with Cara Delevingne in beauty push
  6. Sotheby’s hosts first artist-made jewelry auction, features NFT
  7. Luxury brands recognize importance of self-care through unexpected experiences
  8. Four Seasons expands private aviation offerings for 2024
  9. Day's wrap: Inflation Act, Shopify, Meta, Mikimoto and fragrance market
  10. McLaren model heads to 2022 Mecum Auctions Monterey
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