• Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

April 22, 2013

 

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

To read the entire article, please subscribe or sign in