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April 25, 2024
  1. Zegna Group raises revenue 8pc in first quarter
  2. Gucci makes splash with 'Lido' collection
  3. Porsche named official electric vehicle of 2024 Met Gala
  4. Sofitel leverages local ties in new campaign film
  5. Kering rocked by 11pc sales dip in Q1
  6. Christofle opens pop-up showroom in West Hollywood
  7. Double-digit growth streak continues at Hermès
  8. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  9. Luxury Unfiltered: Brand stories are the secret to creating desirability
  10. Nobu to open hotel, restaurant in East Cairo
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Research

WeChat Luxury Index: Seizing new digital opportunities

August 28, 2020

The latest WeChat Luxury Index report from DLG (Digital Luxury Group) and JINGdigital examines the performance of luxury brands on WeChat and the opportunities that come with livestreaming and social selling within this ecosystem. The latest WeChat Luxury Index report from DLG (Digital Luxury Group) and JINGdigital examines the performance of luxury brands on WeChat and the opportunities that come with livestreaming and social selling within this ecosystem.

 

By Alexander Wei

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MOST POPULAR
  1. Zegna Group raises revenue 8pc in first quarter
  2. Gucci makes splash with 'Lido' collection
  3. Porsche named official electric vehicle of 2024 Met Gala
  4. Sofitel leverages local ties in new campaign film
  5. Kering rocked by 11pc sales dip in Q1
  6. Christofle opens pop-up showroom in West Hollywood
  7. Double-digit growth streak continues at Hermès
  8. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  9. Luxury Unfiltered: Brand stories are the secret to creating desirability
  10. Nobu to open hotel, restaurant in East Cairo
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