Internet
January 4, 2013
By Erin Shea
Luxury marketers should continue to build up their presence on social media platforms that they already use and look to expand to new platforms only if their audience is there, experts say.
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","iv":"abb0440dd88170bda96e7af77591c0b1","s":"73dfd9fb15f551ff"}
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