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July 13, 2016
Rachel Lowenstein is senior associate for mobile activation and strategy at Mindshare NA
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QiFTttpRMSH9ft1CJPW\/fYYJJ0bsLPPu08xSDauLvYmkG0U\/sVDE4YVmhJpxEd3FMisf8IeLBJ+ub6tF8pBvCVKZUhxMITm2q7DdnQYL9DkjN9CtDt2GZ+zgIKcrjlDM1g9fSSV251L5gSrh4MIvVqs+kLs1SrqCah4sILtgEztCzVDbR9UBmJuLbD18MX2ENRfHWyhBD6T1TM\/CYqB3rhXKzfdKPmazTRlTpJ7mYHfNVLtsO+AyRrSAPJwJeXhTx75xgK3oZzb0hO22YYb9J1hco\/Q\/vp44XXy2yhVYHNBo\/2\/jBWrb3WYGes821rAKbkqEYU7AH6\/3Ad7RZuGXp73zHnkmLsC1V+I8H1nxa3RSbMD3V7BJ9Nk7bNXzBYqrpHjuxNBYBLOyPIurFzZCgnymrkCXkiTlw3BMTRsvtAHabj5Gsd4W14nFnGwm6V61GZObogrCQFHrKXwrsBmC9M14yNGsyMA\/cxRIYKqKsvqNfydz\/vousaL65rhB2EaN0f0fy+VG8vNuFvrgyBKyWA8bTb4YuHIF9vJaYtzczuV2mNXKn\/uWdgILDHbs5KuG\/P1jgSfcYxayd0awXjakGiesRn03lbzOfoRkMASuePWsgytNz3XHMKI+SEKjzsKoeVwb3IGMt6H4jsQ26LnEFclsRX332QpkRAltrau++KLEHMnL0iiWPI3xM7mWcNUJCfqlNESF6W10S1VFfqFb7sbD\/j+E0obl2e28j2jh9kzg4+U0bd7HqHamC1nZdtba1EfIDnbqQKC9HTVvlyCUk9fuhpL22ZtNnwOXkFgP9Q0mGjYpHTTQRlA3nz9ekU3zRJ\/vxqbcFh1AmVE9F4BZL\/yX\/+DkIWlcQJ6lgw8mwMGrayc52Pt27dFPwsFoaVMSWHFQNSQmaU4Zj4pNB0UbeqAKwIzpG5km6duc9PjYBo+09RnnDSltsHVm7zOa8Xi8nPM9igJthQxLHJTFFTHjuvZZ\/zceEKy21KWm\/dTDNsk7VpU14aMtRtMkHMHkNOtFLcUTXJUXPv87F+xB3BdvDvNGzOMTmSifzJl5v78t2q4zPbSIIvlGa38BEMisShpMEpa4rn3q09vc4GiwLv8yY9JnAMn+tOlNWQhDucXK4tisPCH6rcdrmsNzQH5hXT5lcjdty12i6q0u0\/DB0DCeaqB6iCYOGh+tk4vYARI0deQ9PoevU25gSiT8syFJu\/gCXPvrb4M+ZcMfuUO+WFbBf7WIzRPR+uggOAD\/9hULPNZqTfzQ6QU9HIhsFPUflzwEWD68vG7pelPayPf85ZVv07g+cTDSVGWB2QX3KDuN2w2GGkWPeTYnfsAlE8OR5M2OctfWepVJS2WgaJ9AmulmTRH5D8jb2USEWNafqRWHlQlXWXEFmi3ThPoyqZWlnB\/iX1u14UYBf\/V\/ykhMLnpfj75muR6m2v+wdL19RTKYNogZRdM2vGnA12oh1M4xMZjdYnKIMPmDerIn9KFaKuKdrP4ERc0dprdID2cC8I2WfezcBMfL7h\/UR\/IKDVeEfo+WOFOROVkUm\/Y3wPL4Q848pRZDzljhZH1rtd7Sl2UEKhsoZ6f6oUhmI6dpnxrVpnY3qdFsnlbBwL0l03cB6vtvlu8o4THCLJw0W6uUMmlwb9MgSdTr+Ipecunt9HYX5VCzTTWK+33EwZPqMo43\/lmtvgiOklDBd5qMctFmj5FmTGehE7atRHq7cnnYmZQ6pGdrJyMCwGal74UaeiHWcxTInYE7MgzZrNrtI6fRYvnN\/La4OZz1E+301jRGEFhFf4jaka4BqM9JZT231X2+5qjg\/WD9Nx9TD6ZdLqLziEt8WGeHvYvJeJKyXRdYXPAPttH+0uykdUrCVQiroYXq6KbTHLpDYs+Yr3FgLwv4fQbEVj+GBQuXPp0JcTjXGaguijylXjOkJskRoPTIv2eDz7TUSlL5FeYSxZJdSUSqM4bDycMxzQxzHhexWVNbD5Ju1mLTmtF+CHvqCKt5yFBjUfk4MhQIU6bZrFVyQOXdTRvdL+jA38Inh+oA\/frXhx1K8kh6hEvnYHQ8QKJ050HPto\/YbdoZZL63NcCLGmhUiKZuduyM0DvMwiixBq5RJgZao+vPAvda0b7wZ1pytv0FcNsOwrI50vIZcRR\/GIfxGfsmhDdZS6Zz9aAzvD+ukCYZ2MYBcgIBnHUO0Ne7Gu6vya17MqKB8xGJmDhJBc0YsI40xJBeuGFGrjXM+Wi5BTsMXJ2SCuzmzqaSzAxr+3ronpul8d2S543MVv7Ok6C3GLNxYPG3zIx3boaxHCM5HLinm7fmrMqefr9wq06kIaXaZa5z\/HB8aZK\/uxdYeQCcfKH8BbnQz9claTgz+muMi3GYDNVHd2pvNB31cgSL3G0HvR3mLpEOlOmJF4HMGgmD\/A6dlQVE2g5cJkOOPKIGepOm+Y5jQnS8IhUQICBBxr5SBjUluEp+7vxtJtkupWTOH1zYR\/TzabFoWIWJKd5g9Ws3QfMBGYxUekeTjln1oDbOIKo3gz\/JOxCtT4g\/q\/SAoVT7TCtuhDAe\/3sgzWx3OsjM4aqmtKnmYGA3fEJmAntnBA+1UnezL6p+8v2sS3EWVQFjmo5V1rFqp6h0o1nX49MYS5B4VXi+G7GG+kgTBc4eFy+QN1dnFcCIvFwQry7wi84Ty5gU+DLOU=","iv":"52f57806b5f1ef326ec8e2c006cb8cb5","s":"87be9b847b313c46"}
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