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Jan. 23, 2020
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What does the souped-up iPad 2 mean for luxury marketers?

March 7, 2011

ipad-affluent

 

By Giselle Tsirulnik

The new iPad 2 has opened doors for luxury brands in terms of advertising and marketing opportunities such as one-to-one video chat with customers, augmented reality, in-app advertising and branded applications.

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  1. Ferrari is world’s strongest brand, Bernard Arnault second-best brand guardian
  2. How high price-point luxury watch and jewelry consumers shop from online to offline
  3. Sales associate service still key differentiator for retailers
  4. Kenzo is first LVMH fashion label to open on Alibaba’s Tmall
  5. Day's wrap: Alibaba, Kenzo, Starboard and Sephora
  6. Consumers more apt to call on travel advisors for complex, costly trips
  7. Miu Miu takes artistic approach for spring ads
  8. Cruise line retail is about relationship building: Starboard exec
  9. AccorHotels looks to drive loyalty through wellness
  10. Burberry, Barneys, German automakers and Jaguar Land Rover - News briefs
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