Marketing
January 3, 2017
Affluent consumers leveraging digital
By Brielle Jaekel
In 2016, luxury brands had a less-than-stellar year with many sectors seeing stagnant sales and decrease in growth.
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","iv":"43d7ac762c486888e3105f653d2b450c","s":"07347a7924a5d187"}
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