Retail
May 4, 2020
Consumers keeping their distance. Image credit: McKinsey
By Dianna Dilworth
As non-essential stores in Europe and some U.S. states begin to open, luxury marketers are trying to plan for their new normal and reimagine how their businesses will resume operations.
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","iv":"f3bed3df3db48d4b0cc3ed407ae2eb30","s":"98ab0aacbf454b1d"}
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