Retail
May 4, 2020
Consumers keeping their distance. Image credit: McKinsey
By Dianna Dilworth
As non-essential stores in Europe and some U.S. states begin to open, luxury marketers are trying to plan for their new normal and reimagine how their businesses will resume operations.
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","iv":"472b36acad69d45dc1e3b3a1fce2f7c1","s":"a8c9b432c34a54fb"}
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