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Internet

When should luxury marketers switch up email design?

January 29, 2013

 

By Tricia Carr

Email is one of the most effective mediums where luxury marketers can test their audience’s reaction to design changes, experts say. But as with all digital efforts, it is essential that any new ideas reflect the 360-degree brand experience.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Kering Foundation to examine violence against women, children via new research program
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. Versace announces exit of Dario Vitale as creative director
  8. A. Lange & Söhne opens doors to London flagship
  9. Buccellati brings retrospective show to Shanghai
  10. RH opens Detroit showroom
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