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July 27, 2025
  1. K-pop star Karina becomes Prada brand ambassador
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  3. Condé Nast Traveler, WIRED rethink business travel
  4. Moët delivers the gift of bubbles in new holiday campaign
  5. Guerlain exudes timeless femininity in reimagined fragrance campaign
  6. Dior selects new global ambassador
  7. China’s middle class to reach 40 percent of population by 2030: BCG
  8. Nordstrom onboards new finance chief
  9. Ralph Lauren odes to Martha’s Vineyard in latest collection
  10. Louis Vuitton announces second-edition Watch Prize shortlist
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Retail

Which luxury sectors can easily transition online in response to the coronavirus?

April 28, 2020

Pinterest's Make-up try-on AR app. Image credit: Pinterest Pinterest's Make-up try-on AR app. Image credit: Pinterest

 

By Dianna Dilworth

As coronavirus lockdowns continue for the foreseeable future, many brands are pivoting their strategy by looking for new and better ways to connect to consumers online.

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  1. K-pop star Karina becomes Prada brand ambassador
  2. Are those ‘original’ products on TikTok legit? Here’s what you need to know
  3. Condé Nast Traveler, WIRED rethink business travel
  4. Moët delivers the gift of bubbles in new holiday campaign
  5. Guerlain exudes timeless femininity in reimagined fragrance campaign
  6. Dior selects new global ambassador
  7. China’s middle class to reach 40 percent of population by 2030: BCG
  8. Nordstrom onboards new finance chief
  9. Ralph Lauren odes to Martha’s Vineyard in latest collection
  10. Louis Vuitton announces second-edition Watch Prize shortlist
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